WordPress Website Development for International Healthcare & Medical Tourism Company

WordPress Website Development for International Healthcare & Medical Tourism Company

WordPress Website Development for International Healthcare & Medical Tourism Company

Job Overview

Location
Worldwide
Job Type
Freelancer.com
Salary
$1,025 - $3,077 Project
Date Posted
15 hours ago

Additional Details

Job ID
34656
Job Views
13

Job Description

About AroviaHealth

AroviaHealth is an international healthcare facilitation and patient-navigation brand operated by PAWANARTH VENTURES PVT LTD, India.

Our mission is to help international patients navigate medical treatment in India through coordinated case review, specialist and hospital coordination, treatment planning, travel assistance and post-treatment follow-up.

1. Project objective
The website must support two core business divisions:

A. International Medical Treatment
* Oncology and cancer care coordination
* Cardiology and cardiac procedures
* Organ transplant coordination, subject to applicable laws and hospital eligibility
* Orthopedics and joint replacement
* Neurosurgery and spine care
* IVF and fertility
* Other specialist treatments as the business expands

B. Preventive & Elective Healthcare
* Executive health checkups
* Comprehensive health screening
* Dental care
* Preventive women’s health
* Wellness services
* Elective procedures and other verified healthcare packages

The website must be designed for patients from different countries, with English as the initial launch language and an architecture that supports additional languages.

2. Required technology
* WordPress CMS
* Lightweight, professionally developed or reputable theme/framework
* Responsive design for mobile, tablet and desktop
* Managed WordPress hosting and staging environment
* Secure SSL/HTTPS
* Appropriate security, backups and update procedures
* Scalable multilingual architecture
* Google Analytics 4 (GA4)
* Google Tag Manager (GTM)
* Google Search Console
* Google Ads conversion tracking
* Meta Pixel integration where appropriate and compliant
* CRM integration or a documented integration-ready setup
* WhatsApp, email and telephone enquiry options

Please disclose all proposed themes, plugins, paid licences, hosting requirements and recurring costs before development begins.

3. Website pages and structure
The following is the initial proposed sitemap. Please recommend improvements and provide a page-wise quotation.

Main pages
1. Home
2. About AroviaHealth
3. How It Works
4. Our Services
5. Treatments
6. Preventive & Elective Healthcare
7. Hospitals & Healthcare Partners
8. International Patient Support
9. Patient Stories / Testimonials
10. Resources / Blog
11. FAQs
12. Contact Us

Treatment pages
13. Oncology
14. Cardiology
15. Organ Transplant
16. Orthopedics
17. Neurosurgery & Spine
18. IVF & Fertility

Preventive and elective healthcare pages
19. Executive Health Checkups
20. Comprehensive Health Screening
21. Dental Care
22. Women’s Preventive Healthcare
23. Wellness and Elective Procedures

International patient pages
24. Medical Case Review
25. Travel and Visa Assistance
26. Accommodation and Local Transport
27. Recovery and Follow-up Support

The final page count and scope can be agreed before the contract. We need reusable page templates so additional treatments and country pages can be added without redesigning the entire website.

4. Country-specific landing pages

The website must support country-specific landing pages for international patient acquisition.

Potential markets include:
* Uzbekistan
* Bangladesh
* Iraq
* Nigeria
* Kenya
* Oman
* United Kingdom
* United States
* Canada
* Other markets as the business expands

Examples of intended page structures:
* Medical Treatment in India for Patients from Uzbekistan
* Cardiac Treatment in India for Patients from Nigeria
* Cancer Care Coordination in India for Patients from Bangladesh
* Health Checkup Packages in India for UK Visitors
* Dental Care in India for International Patients

These are examples of future page types, not a requirement to publish every page immediately. We want reusable templates, clean URLs, proper metadata and an architecture that supports country-specific SEO and paid advertising.

5. Multilingual readiness

English will be the first launch language.

The website architecture should support future language versions such as:
* Russian
* Uzbek
* Arabic
* Other languages based on demand

Please specify your proposed multilingual solution, translation workflow, SEO/hreflang support, URL structure and additional costs per language.
Do not automatically machine-translate medical content and publish it without appropriate review. We prefer a system that allows professionally reviewed translations.

6. Design requirements

We want a premium, modern, clean and reassuring healthcare brand experience.

The design should communicate:
* Trust and transparency
* Professional coordination
* International patient support
* Medical quality without exaggerated promises
* Compassion and clarity
* A smooth patient journey

Use a refined healthcare design with strong typography, restrained colours, excellent spacing, clear navigation and conversion-focused calls to action.
The design must not look like a generic hospital template or an ordinary travel agency website.

Please share at least three relevant live website examples from your portfolio, preferably in healthcare, medical tourism, healthcare technology or other trust-sensitive industries.

7. Lead generation and enquiry forms

The website must be built to generate qualified enquiries, not merely website visits.

Required features:
* Prominent “Request a Medical Case Review” CTA
* “Talk to a Patient Coordinator” CTA
* Contact form with name, country, contact details, service/treatment interest and enquiry
* Separate enquiry paths for medical treatment and preventive/elective services
* Country and service fields that can be captured in our CRM
* WhatsApp and telephone contact options
* Confirmation message after successful submission
* Email notification to the appropriate Arovia team member
* Spam protection
* CRM integration or documented integration method
* Conversion tracking for successful form submissions, calls and relevant enquiry actions

Medical reports and identity documents require a separately assessed, secure workflow. Do not store sensitive medical documents in a publicly accessible media library or ordinary email attachments by default. Propose a secure solution with access controls, retention rules and appropriate privacy safeguards.

8. SEO and performance

The website must be built with technical SEO and performance marketing in mind.

Requirements:
* SEO-friendly page structure and URLs
* Editable title tags and meta descriptions
* XML sitemap
* Canonical tags
* Hreflang support for translated pages
* Appropriate schema markup where valid
* Internal linking and breadcrumbs
* Image optimisation
* Core Web Vitals and mobile performance optimisation
* Redirect plan for existing URLs during migration
* Search Console setup
* Analytics and conversion tracking verification
* Indexing controls for staging and production
* Blog CMS for publishing educational articles
* Landing-page templates for Google Ads campaigns

Do not promise guaranteed Google rankings. We want sound technical implementation and a maintainable SEO foundation.

9. Security, privacy and quality

Because Arovia operates in a healthcare-related field, privacy and security are essential.

Please explain:
* Your WordPress security approach
* Backup and recovery arrangements
* User roles and access permissions
* Plugin and theme update process
* Form data handling
* Secure medical-document workflow options
* Data retention and deletion controls
* How website tracking will be configured to avoid sending medical details or other sensitive information to advertising platforms

The website must not make unverified claims about hospital accreditation, doctor credentials, success rates, guaranteed outcomes or treatment prices. We will provide approved content and supporting information.


Do not change DNS or take the existing website offline without our written approval.

10. Ownership and handover

The following are mandatory:
* Full ownership and administrator access for Arovia
* Website and hosting accounts registered in our company’s control
* No undisclosed third-party licences or recurring charges
* All agreed design files and custom code handed over
* Documentation for updating pages, adding treatments and publishing blogs
* Plugin/theme/licence inventory
* Backup and restore instructions
* Training session for our team
* No pirated themes, nulled plugins or unauthorised assets
* No dependency on the freelancer’s private account to operate the website

11. Information required in your proposal

Please answer every question below:

1. How many years of professional WordPress development experience do you have?
2. Share three relevant live websites you personally developed and explain your role.
3. Have you built multilingual websites with country-specific landing pages?
4. Which multilingual plugin/system do you recommend and why?
5. How would you integrate GA4, GTM, Google Ads conversion tracking and our CRM?
6. How would you handle sensitive medical enquiries and future report uploads securely?
7. What theme, plugins, hosting and external services would you use?
8. What is the total development fee, broken down by milestone?
9. What additional annual or monthly licence and maintenance costs should we expect?
10. What is your realistic delivery timeline?
11. What is included in post-launch support, and for how long?
12. Who will perform the work: you personally or a team/subcontractors?

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來源:Freelancer.com | 出價次數:33 | 剩餘時間:6 日 | 專案類型:固定預算

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